Distribution

Most guests find you somewhere else first.

These posts cover OTAs, direct booking, Google and Maps discovery, and the path from a search to a reservation.

2 posts

Why OTA messaging isn’t enough

Most hotels rely on OTA inboxes because that’s where bookings happen. But platform-controlled messaging costs operators more than they realize — and unified inbox tools don’t fix it. Here’s what a channel you actually own looks like.

From the front desk

Every post here started at our front desk.

It’s the 11pm call, the text nobody saw, the desk run by one person who is also covering the laundry shift because someone called in sick. I write about those because I deal with them, and then I build the things that fix them. If that sounds familiar, give me fifteen minutes and I’ll show you how we’ve solved them.

The Timberline motel sign above its corner entrance in Leadville, Colorado, at sunset.